Pro Bowl Played Before Super Bowl AGAIN for 2011

The NFL announced today that the 2011 Pro Bowl will be hosted in Hawaii and played a week before the Super Bowl. This is the 2nd consecutive year that the Pro Bowl is being played before the Super Bowl and it's believed by the NFL that this is an "innovative way" to get people excited for the upcoming Super Bowl.
Many people, on the other hand, believe that this is a silly idea made by the NFL. Most people feel that it doesn't make sense because participants in the Super Bowl won't be able to play. The Super Bowl players can't afford to risk injury before playing in the biggest game of their career. They also feel that by making it the week before is breaking the tradition of what has always been.
Personally, the NFL was right to break the tradition. One of the biggest reasons why this was changed I believe is that they feel more people will watch. Once the Super Bowl is over, many viewers are done with football and moving on to the next sport. However, by putting the Pro Bowl before the Super Bowl, it gives viewers a chance to indulge in another game as well as prep them for the most watched sports program.
To prove that my theory is correct, the Pro Bowl (featured on ESPN) got a 7.9 rating, which is 39% high than last year's game. I stand strong with the NFL in keeping the Pro Bowl before the Super Bowl since it is clearly doing much better there then the week after the Super Bowl.